Sobre
Solar Direct Canada was founded in 1990 by Ray Jarvis and Russell Lauzon — two IT professionals with a shared passion for renewable energy and a conviction that solar could deliver a solid return on investment while doing right by the planet.
In the early days, most customers were looking for off-grid solutions, using just one or two solar panels at a time. Equipment was expensive and the market was small, but Ray and Russell were in it for the long haul. The Renewable Energy Standard Offer Program (RESOP) brought a wave of environmentally-minded clients through the door, and when Ontario’s MicroFIT and SmallFIT programs launched, Solar Direct Canada was ready — helping hundreds of homeowners and businesses lock in premium rates for electricity fed back to the grid.